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    • Coordinate content strategy for digital channels – social media, website, paid social, paid search, email.
    • Your role will be to assist the marketing objectives…
    • View all Red Star Hotel Group jobs - West Ryde jobs - Digital Marketer jobs in West Ryde NSW
    • Salary Search: Digital Marketing Specialist salaries
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    • Coordinate email campaigns and assist with digital promotional materials.
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    • Coordinate digital and eCommerce marketing assets for wholesale partners, including banners, product content and campaign creative.
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    • Paid Parental and Volunteer leaves.
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    • This hands-on role requires a strong focus on safety, customer service and flexibility, along with confidence using technology such as tablets and digital…
    • Update and maintain digital learning materials and resources to ensure content remains current, accurate and accessible.
    • This role is responsible for processing payroll transactions, maintaining employee data within SAP Employee Central (EC) and Employee Central Payroll (ECP), and…
    • Developing basic to intermediate PAM automation scripts, under guidance.
    • We are looking for an PAM Analyst / Developer to support the configuration and delivery…

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Job Post Details

Digital Marketing Specialist - job post

Red Star Hotel Group
1.5 out of 5 stars
West Ryde NSW 2114
You must create an Indeed account before continuing to the company website to apply

Location

West Ryde NSW 2114

Full job description

Are you wanting to take a leap into the Hospitality and Tourism industry?

Red Star Hotel Group is an exciting place to explore and expand your professional career. We’re growing fast and surrounded by opportunities across our new and existing hotel locations and we are always on the look out for driven and passionate individuals who wish to provide great and memorable experiences for our guests. If this sounds like you, we’d love to hear from you.


Position

Digital Marketing Specialist

Red Star Hotel Management is looking for an enthusiastic and creative Digital Marketing Coordinator to join the Head Office team. Your role will be to assist the marketing objectives of the Hotel Group by creating, developing, and implementing marketing communications across Websites, social media, Paid Media, and loyalty program. Working closely with the marketing team and venue management you will coordinate and implement a high-quality content calendar adhering to content standards and branding guidelines. You will bring creative and fresh ideas to the table and have the ability to execute them effectively with the aid of the broader marketing & leadership team. While the role is first and foremost a Digital Marketing Coordinator role, we are seeking someone who is willing, and able, to assist the Directors and extended Head Office team with ad hoc operational and administrational tasks where necessary.

Day to day role
  • Creating marketing goals related to customer acquisition, lead generation and revenue
  • Conducting market research on competitors to augment marketing efforts
  • Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company’s marketing goals.
  • Gathering, analysing and summarizing market data and trends.
  • Specifying a company’s target audience based on market research
  • Producing and editing content like social media posts, videos, e-books, infographics, presentation decks and webinars
  • Coordinate content strategy for digital channels – social media, website, paid social, paid search, email
  • Implementation of annual marketing calendar & strategy
  • Social media management: scheduling, posting, interaction, engagement, measuring analytics and optimising strategy
  • Managing graphic design & creative requests
  • Maintaining relationships with important clients by making regular visits
  • Cultivating relationships with potential customers—such as prospects and leads—to build the company’s clientele
  • Monitoring social media traffic to measure the public’s perception of the company’s brand
  • Testing the quality of emails, social media posts and the company’s landing page
  • Analysing the results of campaigns and making changes to outlast competitors
Skills and experiences that help you to gain the role
  • Marketing related degree
  • Communication skills
  • Analytical skills
  • Writing skills
  • Problem-solving skills
  • Research skills
  • Experience creating content & optimising for websites, social media & print
  • High level and demonstrable knowledge of social media channels such as Facebook, Instagram & LinkedIn
  • Intermediate to advanced skills in Adobe Creative Suite; Microsoft Office Suite, Canva, WordPress
  • Experience in SEO/SEM management (Google Ads, Search Marketing, Facebook Advertising)
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