How to Write a Social Media Resume (With Tips and Example)

Updated 26 May 2023

A well-written social media resume can show an employer or recruiter that you're the best person for a vacant social media role. Your high-quality social media resume can help you secure many different social media roles such as social media manager, social media assistant and social media content creator jobs. Highlighting your skills and experience can help you make a positive first impression and secure an interview with a company looking to improve its social media presence. In this article, we explain how to write an effective resume for a social media job, provide a resume example for inspiration and share some resume writing tips.

How to write a social media resume

Here are the typical steps for writing a social media resume.

1. List your contact details

Listing your contact details at the top of your resume makes it easy for your recipient to see how to reach you for an interview. Traditionally people list their full name and a way to contact them, such as a phone number or email address. You may include just one contact method or both. If the social media role is in a physical office, you may also include your city and state or territory to show you're conveniently located. Many social media professionals also add their social media handles to their resume's contact section.

2. Write a professional summary

A professional summary concisely states who you are and what value you can bring to a company. A well-crafted professional summary can convince an employer to keep reading your resume and consider your application seriously. Two or three sentences is an appropriate length for a professional summary.

3. Add relevant sections

Add sections reflecting your experience and the qualities relevant to the social media role. Including only sections relevant to you can help the employer or recruiter easily see whether you are suitable for the position. Here are some common sections for a social media professional's resume:

Work experience: List any relevant roles in reverse chronological order, with a bullet-point list of key tasks and achievements under each job title. While social media roles are the most relevant, you may include other content creation and marketing roles if you have limited experience.
Education: Note any periods of study and qualifications, including any current study, in this section. As qualifications are optional for social media professionals, including details of degrees or social media courses can set you apart.
Key skills: List five to 10 skills that can help you succeed in the social media position. Including hard and soft skills shows you are a well-rounded person.
Awards and achievements: Note any awards or achievements that can distinguish your application from others.
Hobbies and interests: A list of hobbies can show your personality and help the employer get to know you better.

4. Conclude with a references section

Concluding your resume with a references section tells the employer or recruiter what to do if they want to speak to people who know you. You could state that references are available on request. You could also list your references so the employer can contact them directly. This is less common, but a good option if the hiring business has a connection to one of your references. List each reference's full name, relationship to you and phone number.

Example of a resume for a social media professional

Seeing examples of social media resumes can help you write your resume and format it correctly. Here's a sample of a resume for a social media job:

Julie Sullivan

Adelaide, SA | 0402 294 460 | jsullivan@email.com

Instagram: @julesinthecity | Facebook: /julessullivan

Professional summary

Dynamic social media manager with more than five years' experience in pet industry marketing. Increased engagement on Facebook and Instagram by 40% with new copywriting and posting strategy. Boosted conversions on both social media platforms by 25%.

Work experience

Social media manager
Doggy Designs, Adelaide, 2019-current

Create and execute innovative content plans for social media team
Supervise a team of five social media content creators
Implement strategies that increased conversions by 25% through employee pet must-have posts
Oversee Doggy Designs social media pages, helping them gain 25k+ followers
Manage Doggy Designs discount program for pet owners who share images of their dogs using company products.

Social media content creator
Doggy Designs, Adelaide, 2016-2019

Produced and edited social media content
Monitored social media accounts and replied to comments
Participated in brainstorming sessions to generate new content ideas.

Marketing copywriter

Adelaide Pub, Adelaide, 2014-2016

Updated website content to include details of new bistro menus, pub promotions and events
Wrote monthly marketing emails promoting events and new menu items
Made daily social media posts and replied to follower comments.

Education

Digital Marketing Certification
Social Media Institute, graduated 2015

Bachelor of Arts (Communication Studies)
Australia University, graduated 2014

South Australian Certificate of Education
Adelaide High School, graduated 2011

Key skills

Copywriting, social media strategy, image and video editing, analytics, organisation, teamwork

Hobbies and interests

Playing netball, meeting new people, walking my cavoodle Daisy, creative writing

References

Available on request

Tips for writing a resume for a social media role

Here are some tips that can help you write a resume for a social media job that employers notice:

Adjust your resume for each role

Adjusting your resume for each role you apply for can help employers see why you'd suit their positions. Mention any essential or preferred skills, qualifications and experience listed in the job posting that you have. Using the same terms as the job advertisement helps the employer see that you're a good match for the role. It can also help your resume pass through any applicant tracking system the employer or recruiter uses. You could also note any experience writing social media posts for companies in the business's industry or special knowledge of the sector.

Use specific language

Being specific about your claims makes your resume more compelling and unique. Most successful social media managers increase conversion rates for the business. Stating how much you increased conversion rates can help set you apart from other applicants. Rather than noting you managed several different social media platforms, you might name the platforms you've worked with. If you're familiar with emerging platforms, your experience can further distinguish you.

Use live links

Live links can make a digital resume more interactive and engaging. Including these links shows you have a good understanding of modern tech tools. Adding live links to your social media profiles can help employers navigate to examples of your content creation skills. Browsing through your profiles can help them imagine the type of content you might create for the business.

Include volunteer experience

If you are starting out in your career or new to social media, adding volunteer experience to your resume can show employers your skills and value. Perhaps you maintained the social media page for your high school drama club or your soccer team. Even maintaining your own social media pages provides good training for a social media career. For example, you could mention that you formed strategic partnerships with brands or increased your followers by 30% in one year.

Proofread your resume carefully

Proofreading your resume helps you spot any errors or awkwardly phrased sections before you submit your job application. If you submit a polished resume, the employer is more likely to submit you can create error-free social media posts. If time allows, leave your resume for one or two days before proofreading it. Time apart from your resume can help you view it more objectively and spot more areas for improvement.

Run spelling and grammar checks

Proofreading only helps you detect errors you know that you've made. Spelling and grammar checks can identify the errors you may be unaware of. Most word processing programs have built-in spelling and grammar checks. You may also find spelling and grammar check tools online. Note the errors they detect to improve your writing knowledge.

Please note that none of the companies, institutions or organisations mentioned in this article are affiliated with Indeed.

How to Write a Social Media Resume (With Tips and Example)