Good environment and happy workers.
The employer offers good opportunities for young staff and has a good culture although this is sometimes overshadowed by 'profit' considerations. Lower management is enthusiastic and staff are keen despite a corporate attitude which seems to exist in upper management. the only serious problem is a "storeroom mentality" which means the stores are cluttered and time is wasted restocking; an improvement would be to simply eliminate storerooms in favour of increased shop floorspace. Overall a good place to work especially for those who have a positive outlook for customer satisfaction and who enjoy excited children.
Playing with the toys
High expectations within an unpredictable sales environment.