How does Indeed work for employers?
With Indeed you can post either a free* or paid job listing, also known as a Sponsored Job. Free listings are featured in relevant job seeker search results, but then fall back in search as new jobs are added. Paid jobs (Standard or Premium Sponsored jobs) retain their optimal visibility in search results for as long as they’re sponsored, they’re visible for a longer time and to more prospective candidates. Explore the benefits of paid job posts on Indeed, including the key differences between Standard and Premium Sponsored Jobs.
So how much does it cost to post a job on Indeed? It’s helpful to understand how pricing on Indeed works to figure out which option is right for you. Let’s take a look.
*Terms, conditions, quality standards and usage limits apply
When should I pay to post my job on Indeed?
To answer this, it’s helpful to understand how pricing on Indeed works to figure out which option is right for you. Let’s take a look.
Free job postings vs Sponsored Jobs
Here are some questions to consider to help you decide whether sponsoring a job on Indeed is right for you:
- How fast do you need to hire? If you’re trying to make a hire ASAP, paying to post a job can yield more applicants in less time.
- How specialised is the role? If you’re trying to hire someone for a hard-to-fill position (e.g., nurses, engineers, tax professionals), sponsoring will ensure your job post appears for a longer time. That way, you can reach more quality and/or niche candidates.
- Where are you located? If you live in a place where there just isn’t a large pool of industry talent, sponsoring can provide the visibility you need to find a great fit.
- Are you having a hard time hiring? As a common best practice, if you have a good job description and job title but are still having trouble hiring, sponsoring can help.
Read more: Free vs. Sponsored Jobs on Indeed
Benefits of paid job posts on Indeed
Promoting your job on Indeed gives you access to two tiers of Sponsored Jobs—Standard and Premium—each designed to help you reach more relevant candidates based on your hiring needs and timeline.
Whether you’re looking to attract more applicants fast or want to highlight an urgent or hard-to-fill role, Sponsored Jobs give you the flexibility to choose the right level of visibility and support, and you can pause or close jobs at any time with no long-term contracts.
Here’s a look at the benefits of each tier:
Standard Sponsored Jobs
Standard Sponsored Jobs are a great way to boost visibility and get more traction than a free listing. When you sponsor a job at the Standard level, you’ll:
Appear more prominently in search results
We promote your job post so it’s shown with more visibility to active job seekers in search results and job alerts.
Reach a broader audience of relevant candidates
Your job will stand out on Indeed’s homepage to job seekers who previously searched for jobs like yours.
Set your own budget
We’ll recommend a budget designed to help you receive applications at the right pace for your hiring needs, using market insights.
Pause or close your post anytime
No contracts or long-term commitments required.
Premium Sponsored Jobs
Premium Sponsored Jobs offer everything you get with Standard, plus additional tools and features to help you connect with the right candidates faster. With a Premium post, you can also:
Reduce your time to hire
Prioritize your role over similar job posts in search results to receive applications fast.
Build your applicant list quickly
Premium Sponsored Jobs have exclusive access to the Urgently Hiring label, which job seekers can see on the job post as an indicator that you’re moving through the hiring process quickly.
Match with quality candidates straight away
Instantly match with quality candidates who fit your job criteria based on information collected from the job seeker, and invite them to apply.
Create brand recognition with candidates
Stand out from similar roles in search results with attention-grabbing visuals, like your company logo and images that draw attention to your job post.
Choosing the right level depends on your hiring goals. If you’re trying to fill a critical role quickly or struggling to find qualified applicants, Premium can give you an edge. Standard is a great fit when you want to increase exposure while staying within a leaner budget.
How Indeed pricing works
You may be wondering: How much does Indeed cost? To answer those questions, let’s explore how Indeed pricing works:
1. Set a daily budget
Indeed will provide a recommended amount to set as the budget based on the criteria you’ve provided in the job post, such as the job title, location, and job description. The recommendation is not mandatory but is suggested to help you reach the number of job seekers you’ll need to make a hire.
You incur charges when somebody interacts with your job post, such as by clicking to view the post if you selected a daily budget or clicking to apply if you selected a monthly budget. How much you pay depends on the budget you have chosen and how long your post runs. You can change, pause, or close your sponsored job at any time.
2. Validate your payment method
You will be prompted to provide payment information before Indeed begins to promote your job post. Indeed will validate the billing information you’ve provided as a best practice to prevent fraud on our platform. This validation step could take anywhere from a few hours to a few days in some cases. Indeed might also send an invoice when your account first reaches a balance of $25 as a secondary measure to validate your payment method if you’re sponsoring a job for the first time.
3. Review your invoice
Indeed sends invoices on the first day of the month to charge for clicks or started applications, depending on your pricing model, that your paid job posts received during the previous month. If the balance on your account reaches a threshold of $500, it will trigger an invoice to be sent — even if the first day of the new month is yet to occur. You can compare your invoice against the performance report in your employer dashboard, which contains metrics such as clicks, apply starts, and cost per click to further understand the charges.
When your search is complete
Your job will continue to be sponsored on Indeed until you pause or close your job post. What’s the difference between closed vs. paused job postings? Both statuses remove your job from search results and stop your spending. However, changing your job’s status to paused keeps it visible in your dashboard. This option may be best if you’re receiving a lot of applications and need more time to review the candidates you already have. Closing your job is recommended if you make a hire or no longer need to fill the position. You can pause or close your job at any time from your employer dashboard.
Indeed pricing FAQs
How do I post a free job on Indeed?
To post a free job on Indeed, follow these steps:
- Sign Up or Log In: Post a Job on Indeed or log in to your existing account.
- Click the “Post a Job” button on your dashboard or from au.indeed.com/hire.
- Fill in Job Details: Add important information to your job posting, such as the job title, location, pay and a detailed job description.
- Confirm and Post: Once you have filled in all the necessary details, click “Confirm” to post your job for free.
When will I be billed?
You will be billed on the first of the month or when you spend $500, whichever comes first.
What if my budget doesn’t match with the recommended number of applications?
If our recommendation doesn’t align with your budget you can always adjust the number of applications you need. We provide our prediction based on past hiring data from employers who have made hires on Indeed.
Back to Hiring with Indeed
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*Indeed provides this information as a courtesy to users of this site. Please note that we are not your recruiting or legal advisor, we are not responsible for the content of your job descriptions, and none of the information provided herein guarantees performance.
This article is based on product information available at the time of writing, which may change at any time. Indeed does not guarantee that this information is always up-to-date. Please seek out your CS/Sales rep for the latest on this topic.