Digital Marketing Manager Job Description: Top Duties and Qualifications

Job Description:

With various campaigns and initiatives on the horizon, as well as a new website soon to be delivered and developed, we re hiring a skilled Digital Marketing Manager to design and oversee marketing campaigns across platforms & channels to reach company goals and increase brand awareness.

The role will also have a focus on acquiring new leads and customers through online pay-per-click and cost-per-acquisition campaigns. You will be in charge of conceptualising and executing the entire marketing strategy, including online acquisition marketing and optimization across channels.

You will also be required to write and produce various types of downloadable content and blog regularly, to expand Excite IT s digital footprint, awareness, subscribers, and leads.

Responsibilities:

Manage the strategy and setup of all digital campaigns.

Perform competitive research to understand what s happening in the market and incorporate your findings into each campaign for better results.

Conduct analysis to determine the effectiveness of each marketing campaign, and report key findings to stakeholders.

Create 1 2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include eBooks, whitepapers, infographics, guides, templates, etc.).

Blog on an ongoing basis to support and promote your offers and to attract site visitors through search, social media, and email subscribers.

Grow our subscriber base by providing them with regular, helpful content that s aligned with their needs and interests.

Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports.

Craft landing pages and lead generation forms for our content to distribute through relevant paid programs.

Requirements:

Bachelor s degree (or working towards it) or equivalent working experience.

In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, social network advertising (Facebook, LinkedIn & Instagram)

Excellent communicator as you will be working with various stakeholders within the business

Experience handling marketing budgets and forecasting/reporting results.

A dual-minded approach: You re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.

Working knowledge of customer relationship management (CRM) and content management system (CMS) platforms.

Demonstrated project management experience.

Research and analytical skills.

Job Type: Part-time
Part-time hours: 24 per week

Salary: $30.00 $40.00 per hour

Benefits:

Work from home
Schedule:

8 hour shift

Ability to commute/relocate:

Sydney, NSW 2060: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

Digital marketing: 2 years (Preferred)

Work Authorisation:

Australia Deadline: 26/06/2022

Are you a driven Marketing Leader who’s excited to use your hands-on experience to drive growth for a successful fintech company? Take on a career-defining opportunity to lead a dedicated team, creating and executing marketing strategies with impact.

Why e-Pocket?

e-Pocket is a Melbourne-based Fintech company that has created and continually enhanced a peer-to-peer mobile and web payment platform for individuals and businesses, designed to revolutionise the way people pay, buy and sell goods and services with conventional currencies and cryptocurrencies.

About the role

In this vital Marketing Manager role, you'll elevate our marketing efforts by building brand recognition specifically around our remittance services.

This role will allow you to work hands-on, building and executing marketing strategies that drive action and awareness. You will lead our in-house marketing team and develop strong relationships with the sales and operations teams.

The role requires a deep understanding of the e-Pocket brand, our Fintech software and customers in order to develop the right marketing messages and campaigns to accelerate trading frequencies and customer onboarding.

Join a creative and innovative organisation, where our people are seen as our most valuable asset.

The right candidate will be:

Ambitious senior marketer looking to take ownership of a high potential Fintech brand at a fast-growing company

Ability to develop and implement innovative and disruptive marketing strategies that have the potential for scalability.

Experience in campaign development and execution, and specific experience with content marketing, events, and multi-channel campaigns and tactics

Previous experience in Fintech marketing will be considered highly advantageous.

Demonstrated user empathy, and an aptitude for distilling mission into practice

Advanced understanding of key marketing drivers of customer acquisition, growth and retention/loyalty

Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/social media etc.)

Data-driven and experienced in market research methods, using data and analytics to drive and refine tactics

Conduct market research to gain insights about e-Pocket’s customers and client requirements, habits and trends that e-Pocket can then utilise internally and externally in consultation with our clients

Solid computer skills, including Google Workspace, MS Office, marketing software (Adobe Creative Suite & CRM) and applications (web analytics, Google Ads, etc.)

Collate and synthesise E-Pocket’s marketing documents and collateral

Commercial awareness partnered with a creative mind

Ability to efficiently manage relationships with key clients and stakeholders

Tertiary/degree qualified will be considered highly advantageous

Sound like you? Let’s do this!

The work we do at e-Pocket stretches across technology, finance, trading and mobile application industries - which means there are all kinds of opportunities for bright-minded and passionate people.

Job Type: Full-time

Pay: $80,000.00 per year

Schedule:

Monday to Friday



Experience:

Digital Marketing: 2 years (Required)

Marketing Management: 3 years (Required)

Work Authorisation:

Australia Location: In person

About the Company

EasiTripBooking is an online travel agency startup dedicated to making travel planning easy and affordable for everyone. We offer a wide range of travel services, including accommodation, flights, car rentals, cruise, and vacation packages. Our mission is to provide seamless and personalised travel experiences to our loyal customers.

The Role:

We are seeking a dynamic and results-driven Marketing Manager to join our company. In this role, you will be responsible for developing and executing comprehensive marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will work closely with our key directors and team to create and implement campaigns that resonate with our target audience.

Key Responsibilities:

- Develop and implement marketing strategies to achieve business objectives.

- Plan and execute multi-channel marketing campaigns, including digital, social media, email, and offline channels.

- Conduct market research and analyze trends to identify opportunities for growth.

- Manage and optimize digital marketing activities, including SEO, SEM, PPC, and display advertising.

- Oversee content creation and ensure brand consistency across all platforms.

- Collaborate with the sales team to develop lead generation and customer retention strategies.

- Monitor and report on campaign performance, providing insights and recommendations for improvement.

- Manage the marketing budget and allocate resources effectively.

- Build and maintain relationships with external partners, vendors, and agencies.

- Stay up-to-date with industry trends and emerging marketing technologies.



About You:

- Bachelor’s degree in Marketing, Business, or a related field.

- Minimum of 3-5 years of experience in a marketing role, preferably within the travel or e-commerce industry.

- Proven track record of developing and executing successful marketing campaigns.

- Strong understanding of digital marketing channels and tools.

- Excellent analytical skills and the ability to interpret data to drive decision-making.

- Creative thinker with a passion for innovation and staying ahead of industry trends.

- Strong project management skills and the ability to manage multiple priorities.

- Exceptional communication and interpersonal skills.

- Ability to work collaboratively in a fast-paced environment.

What we offer:



- Competitive salary and benefits package.

- Opportunity to work with a passionate and innovative team.

- Flexible working arrangements.

- Career development and growth opportunities (opportunity to work with other areas of the business)

- Employee discounts on travel bookings.

How to apply:

If you are a motivated marketing professional with a passion for travel and a desire to make a significant impact, we would love to hear from you. Please submit your resume and a cover letter outlining your relevant experience and why you are the ideal candidate for this role.

EasiTripBooking is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Contact Information:

[website]

0420 661 676

Nisal Dissanayaka

Job Types: Full-time, Part-time, Permanent, Casual

Pay: From $55,000.00 per year



Experience:

SEO: 3 years (Preferred)

Digital marketing: 3 years (Preferred)

Work Authorisation:

Australia Location: In person

About Us

Our group comprises of 3 companies which are:

Cosmetic Boutique Australia
3 premier skin & laser clinics operating since 2009 in Melbourne providing affordable and advanced treatments in laser hair removal, advanced skin and body treatments.

Infinite Rewards Club
The new kid on the block, here to revolutionise beauty giveaways and rewards in a unique and exciting way through membership subscription service.

Pressplay Cosmetics
A stylish and innovative custom made makeup capsule that comes with a suite of high quality products, is a handbag and travel must for all makeup users. Featured in vogue, Marie Claire and on TV Shopping Networks.

Job Description

We are seeking a highly skilled and innovative Digital Marketing Manager/Strategist to join our team and work across our three companies: Cosmetic Boutique, Infinite Rewards Club and Pressplay Cosmetics.

As the Digital Marketing Manager/Strategist, you will be responsible for developing and executing digital marketing strategies for each company to drive brand awareness, engage our target audience, and generate qualified leads, contributing to the success and bottom line of the business group.

This is a full-time role where you will have the opportunity to contribute to the growth and success of multiple businesses.

Responsibilities

Develop comprehensive digital marketing strategies for each company to achieve their respective objectives.

Manage and execute multi-channel digital marketing campaigns across platforms such as SEO, SEM, social media, email marketing, content marketing, and display advertising.

Conduct market research and competitor analysis to identify trends and insights for each business.

Analyse campaign performance data and provide actionable recommendations for continuous improvement.

Collaborate with cross-functional teams in each company to ensure consistent messaging and alignment with overall marketing objectives.

Stay up to date with the latest industry trends, tools, and best practices, and make strategic recommendations accordingly for each business.

Monitor and optimize website performance and user experience for each company.

Manage and collaborate with internal and external stakeholders, including agencies and vendors, on behalf of each business.

Stay informed about new digital marketing tools and technologies and implement effective strategies for all three companies.

Qualifications

Bachelor's degree in Marketing, Communications, or a related field.

Proven work experience as a Digital Marketing Manager/Strategist or similar role, preferably with experience across multiple companies or brands.

In-depth knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising.

Strong analytical skills and ability to interpret complex data to drive insights and decision-making.

Proficiency in using digital marketing tools, such as Google Analytics, SEO tools, social media management platforms, CRM systems, etc.

Excellent project management and organizational skills, with the ability to manage multiple priorities and meet deadlines.

Strong written and verbal communication skills.

Ability to collaborate effectively with cross-functional teams and external partners.

Certifications in digital marketing, such as Google Ads, Google Analytics, or Facebook Blueprint, are a plus.

How to Apply

Interested candidates are invited to submit their resume, a cover letter, and any relevant portfolio or case studies [website]

Please include "Digital Marketing Manager/Strategist Application" in the subject line. We appreciate all applications, but only shortlisted candidates will be contacted for an interview.

Email: [website]

Job Type: Full-time

Salary: $65,000.00 $78,000.00 per year

Schedule:

Monday to Location: Hybrid remote in Ascot Vale, VIC

Total Sports Nutrition (TSN)

Marketing Manager

Warana, Sunshine Coast QLD

At Total Sports Nutrition (TSN), we are more than just a private personal training facility, supplement store and online coaching business; we are a movement dedicated to fostering sustainability, creating impactful journeys, and nurturing a strong community. Our core pillars are the essence of what we stand for.

Sustainabilitymeans achieving results that are not only remarkable but also maintainable, integrating our method seamlessly into our clients’ lifestyles for lasting health and vitality.

Impactreflects our belief that the journey to fitness transcends what is visible in the mirror. It is about enhancing every area of life, from personal growth and self-confidence to the positive influence we have on those around us.

Communityis our foundation, a vibrant network of supportive, motivated individuals who share a common goal. This sense of belonging amplifies our clients’ success and fosters a space where everyone can thrive. At TSN, we're not just building a network; we're nurturing a family, both in-person and online.

The Role:

As TSN continues to expand, we are seeking a driven Marketing Manager to join the team, initially on a casual/contract basis.

Working directly with the Founder, you will play a critical role developing and delivering the marketing functions of TSN. You will be proficient and proactive, ready to hit the ground running and make this your own as the marketing all-rounder, with a high level of skill driving digital and social media for the business.

Your responsibilities will include, but not limited to:

Developing a marketing strategy with OKRs

Driving the implementation of marketing functions toward business goals

Campaign management & creating content to deliver marketing actions

Digital setup & implementation, basic SEO etc

Social media strategy, planning and execution

Email marketing; including monthly newsletter creation, customer journeys & sales communications

Develop collateral

Data & reporting review, with regular check ins to measure toward growth aspirations

Engagement with our community digitally

About you:

You will be a highly effective marketing manager willing to start from the ground up to develop marketing systems and processes

Be skilled across all areas of marketing to pull together a holistic plan across digital/web, social & email

Ability to not only come up with strategy but also create and deliver items toward the strategy

Experience developing lead magnets, offers, landing pages ideal

Ability to work fast and efficiently with a high level of passion and drive for what you do

Have a high attention for detail with a sales and numbers focus

Ability to lead and drive outcomes

Dedicated, proactive and committed work attitude

Experience in wordpress, rank math seo, klaviyo, capcut/reels platform, youtube, instagram, facebook, canva, later preferred

Ability to take initiative with little supervision, working both autonomously and collaboratively.

Passionate about the Fitness, health & wellness sector

Efficient in Google Docs & Microsoft Suite (Outlook, Word and Excel)

Enjoy self-development and taking onboard feedback

What we offer:

A supportive and vibrant work environment with a team that is passionate about health and fitness.

Autonomy, variety, and ability to make the role your own.

The potential to increase hours over time & career growth opportunities (if desired)

A chance to make a significant impact in a growing company and contribute to the health and well-being of our community.

To apply:

If you are enthusiastic about joining a team that makes a difference in people’s lives and have what we’re looking for, we would love to hear from you. Please submit your resume and a cover letter explaining why you are the ideal candidate for this role.

Total Sports Nutrition is an equal opportunity employer and welcomes applications from all interested candidates.

Job Types: Subcontract, Casual, Freelance

Pay: $53,850.44 – $122,062.07 per year

Benefits:

Gym membership



Experience:

SEO: 1 year (Preferred)

Digital marketing: 1 year (Preferred)

Work Authorisation:

Australia (Preferred)


Work Hybrid remote in Warana, QLD 4575

Digital Marketing Guru - Yumplicity Food Group

Hey, you! Yeah, you with the marketing magic in your veins. We've got a proposition that'll make your taste buds tingle and your creative juices flow. We're on the hunt for a Digital Marketing Manager to join our entrepreneurial and innovative food business based in Brisbane.

Who are we? Only the most dynamic, fast-paced, and flavour-filled company in the biz. We're all about shaking up the culinary scene with gourmet food products, simplified for our customers. That s why we re called Yum Plicity meaning Gourmet Made easy .

Whether it be for Chef s at hospitality businesses like restaurants, entertainment venues or hotels to the everyday consumer at home, our food concepts are designed to take the hassle out of fine dining and make gourmet easy .

Our team is a delightful blend of innovators, risk-takers, and passionate foodies. If you're ready to add a pinch of excitement to your career, keep reading.

Now, let's get down to the nitty-gritty. As our Digital Marketing Manager, you'll be our online champion, spreading the word about our mouthwatering creations. Here's what you'll be up to:

Whip up digital marketing strategies: You'll concoct ingenious plans to boost our brand presence, drive traffic, and seduce our target audience with tantalizing campaigns. Creativity is your secret ingredient, and data analysis is your trusty sidekick.

Master the social media feast: From Instagram to TikTok and everything in between, you'll be the social media guru who knows the trends before they're even cool. Engage our hungry fans, build a drool-worthy community, and keep those likes, shares, and comments rolling in.

Serve sizzling content: You're the maestro of the written word and visuals. You'll help craft or lead the crafting of mouthwatering blog posts, captivating email newsletters, and eye-catching visuals that'll have people craving our delectable treats 24/7. Think drool-worthy food pics and punny captions that'll make even Gordon Ramsay chuckle.

Become a digital detective: Analyze the performance of our online efforts, track KPIs, and turn those juicy data insights into actionable improvements. You'll be our Sherlock Holmes, solving the mysteries of digital marketing success with your trusty magnifying glass (or Google Analytics).

Collaborate like a culinary dream team: You'll work side by side with our brand ambassadors, creative chefs, external agencies and all the flavour fanatics on our team. It's a lively kitchen, so expect a sprinkling of brainstorming sessions, laughter, and the occasional food fight (only with pizza toppings, we promise).

Requirements that'll tickle our taste buds:

A track record of digital marketing brilliance, with at least 2 years of experience under your chef's hat.

Extensive knowledge of SEO, SEM, social media platforms, email marketing, and content creation.

A flair for creativity, originality, and outside-the-box thinking.

Excellent communication skills that'll make even a raw potato sound appetizing.

A hunger for results, with the ability to measure, analyze, and optimize campaigns.

A playful and positive attitude that fits right into our fun, innovative, and entrepreneurial culture.

Perks that'll make your mouth water:

A competitive salary that'll have you saying, "Pass me the caviar!"

A never-ending supply of mouthwatering food samples. Warning: Serious cravings ahead!

An office environment that feels more like a foodie paradise than work.

Team events, food challenges, and taste-testing sessions that'll keep you full and fuelled.

The opportunity to grow your skills and sink your teeth into exciting projects.

Hungry for more? We thought so. If you're ready to be the digital marketing superstar of our flavour-packed Food business, send us your tastiest portfolio, your secret recipe for success, and a cheeky cover letter that'll make our HR team go bananas. Apply now, because this opportunity is as rare and delicious as a unicorn cupcake.

P.S. Don't forget to tell us your favorite food pun. It's the secret ingredient to our hiring process!

Job Type: Full-time

Salary: $75,000.00 $95,000.00 per year

Benefits:

Employee discount

Free drinks

Free food
Schedule:

8 hour shift
Supplemental pay types:

Overtime pay

Performance bonus



Ability to commute/relocate:

Mansfield, QLD 4122: Reliably commute or planning to relocate before starting work (Required)

Experience:

Digital marketing: 1 year (Required)

Work Authorisation:

Australia Location: In person