Web Designer Job Description: Top Duties and Qualifications

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Your job description is the first touchpoint between your company and your new hire. With millions of people searching for jobs on Indeed each month, a great job description can help you attract the most qualified candidates to your open position. To get you started, here are some tips for creating an effective job description.

Web Designer job title

A great job title typically includes a general term, level of experience and any special requirements. The general term will optimise your job title to show up in a general search for jobs of the same nature. The level of experience will help you attract the most qualified applicants by outlining the amount of responsibility and prior knowledge required. And if your position is specialised, consider including the specialisation in the job title as well. But avoid using internal titles, abbreviations or acronyms to make sure people understand what your job posting is before clicking.

  • Web Designer
  • Senior Web Designer
  • Web Designer (with Adobe Creative Cloud proficiency)
  • Web Designer (Part-Time)
  • Web Developer

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Web Designer Job Description Examples:

Our mission

Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

Read our editorial guidelines

Web Designer job summary

A great job description starts with a compelling summary of the position and its role within your company. Your summary should provide an overview of your company and expectations for the position. Outline the types of activities and responsibilities required for the job so job seekers can determine if they are qualified, or if the job is a good fit.

Example of a Web Designer job summary

Our marketing firm needs a professional Web Designer with experience in WordPress content management systems to take over the graphic and user interface design of our website. We’re looking for a candidate who has created and maintained functional, attractive websites for companies with 50+ employees. We want to talk to you if your portfolio includes clean, modern, responsive websites with excellent navigational structures and detailed linking. If you stay current with the latest in web design and development trends, you’d be a great fit for this position.

Web Designer responsibilities and duties

The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organisation and who the employee reports to.

  • Create PSDs for visual layout of web pages and convert each design into HTML and CSS
  • Maintain and update all JQuery plugins for website
  • Implement and maintain high-quality SEO policies and incorporate them with content produced for the website
  • Remove any “dead” links immediately and respond to issues with site functionality
  • Create mock-ups for proposed project pages and update them as needed

Web Designer qualifications and skills

Next, outline the required and preferred skills for your position. This may include education, previous job experience, certifications and technical skills. You may also include soft skills and personality traits that you envision for a successful hire. While it may be tempting to include a long list of skills and requirements, including too many could dissuade qualified candidates from applying. Keep your list of qualifications concise, but provide enough detail with relevant keywords and terms.

  • 2+ years’ professional (paid) web design experience
  • Bachelor of Computer Science, Bachelor of Design or related degree, or 3+ years’ additional experience
  • Knowledge of content marketing a plus
  • Proficiency with ASP.net web forms
  • Advanced Photoshop and Illustrator skills
  • Knowledge of WordPress standards and functionality
  • Professional portfolio with at least 5 designs for internal review

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Job Description Examples

Need help writing a job description for a specific role? Use these job description examples to create your next great job posting. Or if you’re ready to hire, post your job on Indeed.

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